Privacy Policy

Last updated 5 August 2026

1. About this policy

In this Privacy Policy, "we", "us" and "AVS Bullion" refer to Akshara Jewellers Pty Ltd (ABN 55 621 099 545), trading as AVS Bullion, of 59A Marion Street, Harris Park NSW 2150, Australia.

"Service" refers to the bullion buying and selling business conducted through our website (avsbullion.com.au) and at our Harris Park store.

AVS Bullion is bound by the Privacy Act 1988 (Cth) and the Australian Privacy Principles. This policy explains what personal information we collect, why we collect it, where it is stored, who it is shared with, and the rights you have over it. We collect personal information by lawful and fair means only.

2. What personal information we collect

• Profile information: your name, date of birth, residential address, email address and phone number.
• Identity verification documents: as a regulated bullion dealer we are required by the Anti-Money Laundering and Counter-Terrorism Financing Act 2006 (Cth) to verify your identity. This means copies of documents such as your driver licence or passport, and proof-of-address documents such as a bank statement or utility bill. For companies, trusts, self-managed superannuation funds and partnerships, it also includes the entity's registration details and governing documents (for example a trust deed) and the identity documents of directors, trustees and beneficial owners.
• Financial information: your bank account name, BSB and account number, used to match your payments to your orders and to pay you when we buy from you. We do not collect card details — payment is by bank transfer or in store.
• Order and transaction records: what you bought or sold, when, and at what price.
• Website records: your IP address, browser type and the pages you visit, collected in standard server logs and — unless you decline cookies via the banner on our website — by Google Analytics.
• Phone calls with us may be recorded, as set out in our Terms of Service.

You are not required to provide your information, but if you don't — or the law prevents us from verifying your identity — we will not be able to open an account or transact with you.

3. Why we collect it

• To provide the Service: processing your orders, arranging delivery or collection, and supporting your account.
• To meet our legal obligations: Know Your Customer (KYC) and Customer Due Diligence (CDD) checks, record-keeping and reporting under the AML/CTF Act 2006, and taxation law.
• To detect and prevent fraud and other unlawful use of the Service.
• To communicate with you about your orders and account.
• To send marketing email only where you have consented — see section 5.

4. How we collect it

• Directly from you: through the website, by email, by phone, or in store.
• From your use of the Service: your orders and account activity.
• From your bank, when you transfer funds to us: the account name and number attached to the transfer.

All identity verification is performed manually by our own staff. We do not use third-party electronic identity verification services, and we do not collect biometric information or conduct credit checks.

5. Email communications

We send marketing email only to people who have given us consent, and every marketing email includes an unsubscribe link. You can also unsubscribe at any time by contacting general@avsbullion.com.au.

You will always receive transactional messages relating to your account and orders — order confirmations, invoices, dispatch notices and any communications required by law — regardless of marketing preferences.

6. Age

You must be at least 18 years old to use the Service. We do not knowingly collect personal information from anyone under 18.

7. Where your information is stored, and overseas disclosures

Your account information, order records and identity documents are stored in Australia, in a database and secure document store located in Sydney.

A small number of service providers process limited personal information for us, and some of them operate overseas:

• Email delivery (Postmark, United States): your name, email address and order details are processed in the United States when we send you order and account emails.
• Appointment bookings (Calendly, United States): if you book an appointment through our website, the name, email address and booking time you enter are processed in the United States.
• Address autocomplete and analytics (Google): the address text you type at checkout is sent to Google to suggest completions, and we use Google Analytics to understand how visitors use our website (pages visited, approximate location, device type). Both may be processed on Google's global infrastructure. You can opt out of analytics by declining cookies via the banner on our website.
• Website hosting (Vercel): our website runs on infrastructure located in Sydney; the hosting provider is a United States company and some network traffic and logs may touch overseas systems.
• Delivery (Shippit and its carriers, Australia): your name, delivery address and phone number are shared to deliver your order.

We do not send your identity documents or financial information overseas. Before disclosing personal information to any overseas provider, we take reasonable steps as required by Australian Privacy Principle 8 to ensure it is handled in accordance with Australian privacy law.

8. Who we share information with

We do not sell or lease your personal information to anyone. We share it only with:

• The service providers listed in section 7, to the extent needed to perform their function for us;
• Our accountants, lawyers, insurers and professional advisors, under obligations of confidence;
• Regulators and government agencies where required by law — including AUSTRAC under the AML/CTF Act and the Australian Taxation Office;
• Law enforcement, in connection with a formal request, subpoena, court order or similar legal process, or where we believe in good faith that disclosure is necessary to comply with the law or report suspected unlawful activity;
• A purchaser of the business, if the business or its assets are ever sold or merged — in which case we will post a notice on the website.

Our website links to external sites — our social media pages (Instagram, Facebook, TikTok) and review platforms. We don't control those sites; their own privacy policies apply once you leave ours.

9. How long we keep it

The AML/CTF Act and taxation law require us to retain customer identification records and transaction records for at least 7 years. If you close your account, we keep your records for as long as those laws require and no longer than the purposes for which they may lawfully be used.

10. Access and correction

You may ask us at any time for access to the personal information we hold about you, and ask us to correct anything that is inaccurate, out of date or incomplete. You can update most profile details yourself by logging into your account; for anything else, contact general@avsbullion.com.au.

We will respond within a reasonable time. If we refuse access or correction, we will tell you why in writing and how to complain about the refusal.

Because of the retention obligations in section 9, we cannot delete identity and transaction records on request while the law requires us to keep them — a request to delete your KYC file is one we are legally unable to fulfil during the retention period. Once records are no longer required by law, we destroy or de-identify them.

11. Security

We protect your personal information with industry-standard measures: encryption in transit (HTTPS) and at rest, identity documents held in a private store accessible only to authorised staff, multi-factor authentication on administrative access, and security controls on the website itself. No method of transmission over the internet is completely secure, so we cannot guarantee absolute security — but we take the protection of a business that holds identity documents seriously, and we review these measures as the site changes.

If a data breach occurs that is likely to result in serious harm, we will notify you and the Office of the Australian Information Commissioner as required by the Notifiable Data Breaches scheme.

12. Changes to this policy

We may update this policy from time to time to reflect changes in our practices or the law. Changes are posted on this page and take effect when posted. If a change is significant, we may also email account holders.

13. Complaints and contact

To ask a question, exercise your rights, or make a complaint, contact general@avsbullion.com.au or phone +61 491 930 950. We take complaints seriously and will investigate and respond.

If you are not satisfied with our response, you can contact the Office of the Australian Information Commissioner:

• Mail: OAIC — GPO Box 5218, Sydney NSW 2001
• Email: enquiries@oaic.gov.au
• Telephone: 1300 363 992

Questions about any of this? Call us on +61 491 930 950.